| Our support group has compiled a list of the most frequently asked questions concerning advertising on Kidtastic:
1. What does a banner look like?
2. How do I know how my advertising is doing?
3. How long will my ad campaign last?
4. What is an ad view/impression?
5. How much does it cost?
6. Can you tell me exactly what pages my banner will appear on?
7. What are the specifications for my banner(s)?
8. I don't have a banner, can you make one for me?
9. I have a banner, but it doesn't fit your specifications, what should I do?
Have a question that is not answered here? No problem, just send us an e-mail.
1. What does a banner look like?
A banner can look like many things. They can be used to advertise an individual product or showcase your whole product line. It is up to you what information you want to include on your banner. For more information, and to see some examples, please see Banner Specifications.
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2. How do I know how my advertising is doing?
You can access up-to-the-minute online reports available 24 hours a day, 7 days a week. Monitoring the progress of your advertising is simple, and powerful. You'll see exactly how many times your banner ad was seen and also know how many times your ad was clicked on by a viewer. You can even view the click-through ratio. All of this is completely password-protected.
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3. How long will my ad campaign last?
You can choose the number of impressions or click-throughs for your ad campaign during the ordering process. Your banner will appear the number of times specified by your ad views or other method chosen.
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4. What is an ad view/impression?
A single ad view (impression) is when your banner is displayed once on Kidtastic. An ad view lasts as long as the user remains on the page where your banner is displayed. If the user reloads or leaves the page, the ad view is over.
Example: If you purchase 4,000 ad views, your banner ad will be displayed on Kidtastic a total of 4,000 times.
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5. How much does it cost?
The price of advertising changes all the time. It is very hard to list prices online because every campaign is different. To see our most current rates and information, please view our Media Kit available here. After you have reviewed this information, and have any other questions or would like to get started, please contact our Advertising Department.
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6. Can you tell me exactly what pages my banner will appear on?
Since Kidtastic has more than just a handful of pages, your ad may appear on literally thousands of individual pages, depending on the advertising solution you have chosen. After your banner goes live, it will be in rotation (unless otherwise chosen*) and will be displayed at random either across the whole Kidtastic website, or within pre-specified bounds. For run-of-site campaigns (ROS), there is no way to know which pages or sections your banner(s) will be displayed.
* Additional costs may be involved, please contact our advertising department for more information.
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7. What are the specifications for my banner(s)?
Please review our Banner Specifications. If you have any further questions, please contact our Advertising Department.
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8. I don't have a banner, can you make one for me?
Yes. If you do not currently have a banner, the Kidtastic Graphic Design team can create one for a small additional fee. We do suggest that you have your banner created and reviewed on your own, prior to advertising on Kidtastic because you can get the exact look and image you are looking for. Before you start your campaign, we will go over all of the necessary information.
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9. I have a banner, but it doesn't fit your specifications, what should I do?
If you are unable to convert your current banner to our specifications, we can help. We will do minor conversions for free, but anything major may require a small additional fee. If the pixel size of your banner is too big/small, it will be stretched to fit into our standard ad size. Before you start your campaign, we will go over all of the necessary information.
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